About
S.TL is your go-to independent creative office for visual communication located in Rotterdam working with clients across the Netherlands and beyond. A one-man studio specializing in branding, visual identity, and typography for cultural and commercial clients.
Blending timeless design with custom lettering to give brands and organizations their own unique voice. I like to challenge norms, set new standards, and create work that sparks positive change — with good energy at its core.
All with one goal: to make work that hits, sticks, and moves things forward and creates unique & honest stories.
Philosophy
Information
S.TL believes that design is not just about aesthetics, but also about learning, understanding, and joy. My ideas are content-driven and shaped by my extensive experience in the field. As a creative agency, I strive to approach each question in a unique way, tailored to the client's specific needs. Each project, whether it is a book design, an identity, a campaign, an exhibition, a mural or an installation, grows from a process of conceptually rigorous research, paying close attention to both the formal properties and the contextual framework in which the project participates.
What I do (services)
Branding
Campaigns
Custom lettering
Visual identities
Murals
Packaging
Signage
Wayfinding
Magazines
Publications
Photobooks
Reports
Web Development
Approach
Bold, optimistic and impactful design.
Features
Careers
Selected clients & Collaborators
My work has been published on various forums, including; Sketched out (Hong Kong, HKG), Slanted Magazine (Karlsruhe, DE), Algemene Beschouwingen (NL), Stay sane, stay safe (NL), It’s Nice That (London, UK), People of Print (London, UK), raumplan.info (IT), Weltformat 16 (Lucerne, CH) and Wallpaper Magazine (London, UK)
I am also the owner of INLIMBO Unlimited, a platform where I create and present various forms of creative output.
Buro Terlouw
Funk-e
Garage Rotterdam
Giant
Grafisch Atelier Minnigh
Inlimbo Unlimited
KABK The Hague
PowerPlay Energy Systems
Rotterdam Electronix
Studio Lennarts&deBruijn
Skatestore.nl
Theater Babel
Thomas&Jurgen
Timber Sommerdijk
Verve
Wat we doen
Woonbond
WYNE Strategy & Innovation
S.TL is a design studio founded by Tomas Laar. A one-man studio combining timeless graphic design with custom lettering to give brands their own unique voice! So let's challenge norms, set new expectations, and spark positive change with good energy together.
Information
Philosophy
S.TL believes that design is not just about aesthetics, but also about learning, understanding, and joy. My ideas are content-driven and shaped by my extensive experience in the field. As a creative agency, I strive to approach each question in a unique way, tailored to the client's specific needs. Each project, whether it is a book design, an identity, a campaign, an exhibition, a mural or an installation, grows from a process of conceptually rigorous research, paying close attention to both the formal properties and the contextual framework in which the project participates.
What I do (services)
Branding
Campaigns
Custom lettering
Visual identities
Murals
Packaging
Signage
Wayfinding
Magazines
Publications
Photobooks
Reports
Web Development
Approach
Bold, optimistic and impactful design.
Features
My work has been published on various forums, including; Sketched out (Hong Kong, HKG), Slanted Magazine (Karlsruhe, DE), Algemene Beschouwingen (NL), Stay sane, stay safe (NL), It’s Nice That (London, UK), People of Print (London, UK), raumplan.info (IT), Weltformat 16 (Lucerne, CH) and Wallpaper Magazine (London, UK)
I am also the owner of INLIMBO Unlimited, a platform where I create and present various forms of creative output.
Selected clients & Collaborators
Buro Terlouw
Funk-e
Garage Rotterdam
Giant
Grafisch Atelier Minnigh
Inlimbo Unlimited
KABK The Hague
PowerPlay Energy Systems
Rotterdam Electronix
Studio Lennarts&deBruijn
Skatestore.nl
Theater Babel
Thomas&Jurgen
Timber Sommerdijk
Verve
Wat we doen
Woonbond
WYNE Strategy & Innovation
Careers
I like to partner with people to create unique and honest stories. Feel free to get in touch and talk about how we can tell yours.
© STL 2026. All Rights Reserved.
I like to partner with people to create unique and honest stories. Feel free to get in touch and talk about how we can tell yours.
© STL 2026. All Rights Reserved.